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Who to Follow: @emmaleger

When it comes to building a personal brand, Emma Leger takes the cake🎂The up-and-coming influencer, based out of Vancouver and LA, has quickly taken the Instagram world by storm, even attending NYFW 2019.

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morning in the city. 🌸☕️ #pfg

A post shared by Emma Rose (@emmaleger) on

Fashion influencer, Emma Rose Leger.

Emma Rose🌸, as her bio calls her, is a fashion blogger and Instagrammer who began her website, West Coast Kinda Girl, in 2015. Since then, she’s grown her audience to an impressive 146,000 followers on Instagram and 26,000 subscribers on YouTube. Additionally, she’s created her own preset line, Emma Rose Presets, selling preset Lightroom filters and photo edits to newbie bloggers.

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just peachyyyy 🌸🍑 @forloveandlemons

A post shared by Emma Rose (@emmaleger) on

Emma’s content edited in her Lightroom preset, available here.

She’s got this chic, Cali-retro vibe with pops of bubblegum pink and neon. While she’s sophisticatedly styled, she stays accessible to her Gen-Z age and audience, working with affordable fashion brands like Boohoo, Nastygal, and Showpo.

Emma’s Showpo campaign as an ambassador.

Follow her if… you’re into that California-cool, girly style, and polished classics. Think denim, cropped bright sweaters, unique & funky accessories, vintage designer. Also if you’re looking for tips on photography, growing an audience, or curating an aesthetic personal brand.


Work with her if… you’re targeting a younger demographic of fashion-forward shoppers. Vitamin C suggestions would be if you’re similar to: Vintage brands like @whatgoesaroundnyc, Gen-Z focused tech like @depop, or unique fashion brands with wide appeal such as @revolve.

Contact her for collaborations emmaroseleger21@gmail.com.

Looking forward to keeping tabs on Emma as she grows her influence on social media. She’s doing it the right way so girls – take notes! And she’s not slowing down, brands you better get in before she becomes a hot commodity as a mega-influencer.


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